Supporting our clients through the applied study of key issues impacting their business

For the first time since the inception of our “Impact in the Workplace” research series, we will examine the individual and, importantly, the cumulative/interactive impact of common workplace conditions together in one study. This includes but is not limited to chronic pain, hypertension, high cholesterol, arthritis, migraine, diabetes, asthma, COPD, mental illness, GI issues, obesity, and insomnia. The research will investigate the impact of these conditions across key metrics such as absenteeism, presenteeism, and productivity/performance–including cost to the employer as it relates to benefits plan, drug plan, and disability management.

Canada’s group benefits market has undergone significant changes and the escalating issue of drug plan costs is forcing employers to re-evaluate how they approach group benefits planning. We have witnessed shifts in the behaviours of Plan Sponsors and Members as it relates to their engagement with group benefits and drug plans. Trying to balance value of the plan to Members, while managing costs is a key challenge many organizations face. This year’s study continues our examination of cost containment strategies and how to best drive Plan Members to change their own behavior to have a positive impact on costs without needing to eliminate coverage/overall value.

In our 2016 benchmark study, PMG’s segmentation research explored the impact of robo-advice across life stage and wealth segments. To track investor attitudes toward the robo-advice self-serve model and digital services, we continued our research with the 2018 Robo-Advice Impact Assessment.  The primary purpose of this study was to continue our examination into the attitudes Canadians have toward the robo-advisor model and measure the impact these types of digital solutions have on the traditional advice proposition.

The hearing health market is staged to experience dramatic changes in the next five years and the impact of these changes will be disruptive. New competitors will enter the hearing health space offering multi-purpose devices which provide customized amplification as well as phone, TV and app connectivity.  New channels, both online and traditional retail, will begin to participate in delivering these solutions in a variety of approaches. To help bridge the gap in understanding today’s and tomorrow’s hearing health consumer, we are excited to introduce The Changing Hearing Healthcare Market Study; Examining the motivation and behaviors of the new hearing healthcare consumer.

This study uncovers what actions financial services providers can take that will drive Millennials to place new business with that provider or increase their existing share of wallet. The results of this study will help financial firms crystallize expected ROIs on marketing campaigns, new products, changes to existing products, etc. and inform senior management on strategic decisions for growing their share of the Millennial market.